Local Business Marketing Guide

Marketing is a means of generating and creating customer value. The value referred to here is the relationship between what is paid for and what is received and how it is perceived by the customer. Value can be quite difficult to determine as it depends on how much the particular product or service is needed by the customer.

For instance customer A may havea greater need than customer B which means that customer A will place a greater value on the product or services offered and is mor...

Regus Research 2010 found out the following in a study that they conducted to find out if businesses acquire customers through social media.

1.    50%of small businesses acquire new customers through social media

2.    36%of medium size businesses acquire new customers through social media

3.    28%of large businesses acquire new customers through social media

It is commonly stated that social media is widely used to ...

Dealing with the core aspect of a business such as sales and customer service can be a challenging and time consuming task, that demands a great deal of time and attention.

However, with the ongoing buzz of social media marketing and the fact that recent survey showed that 50% of small businesses acquire new customers from social media such as Facebook and twitter, many business owner have tried to build an account without any real success.

This is because the time and the dedicat...

Since my friend told me about this tool, it has made my life so easier to manage all my twitter accounts. I though I might as well share it with you. It's very cool and easy to use. Just so you get a clearly picture, I've copied the following features from their website:

• Schedule tweets across all your Twitter accounts, send DMs to all your followers. Vastly improve your productivity on Twitter.
• Easily manage multiple Twitter accounts on one single page with you...

Here are some article submission website to get you started om submitting your articles across the internet. Remember to read the terms for each website and to link back to article to your website.